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THE CHALLENGE

The foundation for growth

Empower to scale faster. Stuvia is a digital marketplace enabling students to buy and sell online study materials. Our objective was to transfer growth processes and structure to empower Stuvia to continue autonomously as soon as possible. In 7 months, we implemented Amplitude to gain faster analytic insights, set up a cross-functional team, introduced growth frameworks and trained a newly hired growth marketer to take over our work.

9

NPS

+5%

Documents uploaded

+100

Implemented tracking events

85%

Accomplished OKR's

Client

Stuvia

Business Stage

Scale

Business Model

eCommerce

Duration

6 Months

NPS

9

Contributors

Laurens Janssen, Floor Kreijkes

THE SOLUTION

Growth processes & frameworks

We set up a cross-functional team from scratch and taught them our proven growth methods. We modelled Stuvia’s growth to shape strategy and introduced OKRs for focus. We trained the team to gather insights from both hard and soft data and established processes for rapid experimentation.

Results

To empower Stuvia’s team to gain fast insights on customer behaviour, we helped find and implement a suitable data analytics solution (Amplitude). We created a tracking plan to structure all the events, set up the first dashboards and trained the team.

Testimonial

This is what Stuvia said about us

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Jaap van Nes
Founder

OTR helped us build a Growth team from scratch by building on almost 8 years of doing business. From half-assing two experiments a year, we are now able to run experiments continuously and always be able to make data-driven decisions to grow our business. That's the way to skyrocket your company.

Jaap van Nes
Founder

THIS IS WHAT FOUNDERS, CMO'S AND INNOVATORS SAY ABOUT US

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Do you want to stay ahead?

We partner with ambitious brands, big and small. Our core expertise lies around marketplaces, mobile apps, eCommerce and SaaS.

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